After the crash in 2020 due to COVID-19, the odd digital presence in 2021, and its cancellation in 2022, E3 2023 was supposed to be the big comeback of the video game-focused mega event with separate days for both. The press and the public. But this is no longer the case, as the event has been cancelled.
IGN first reported that the organization sent out emails earlier today saying that the event “simply did not garner the sustained attention needed to be carried out in a manner that displays the scale, strength, and impact of the event.” [the] The industry” and therefore did not move forward this year in a physical or digital capacity. The official E3 Twitter account then confirmed the news shortly after.
Gaming ReedPop’s global vice president Kyle Marsden-Kish released a statement regarding the cancellation.
“This was a difficult decision because of all the efforts we and our partners put into making this event happen, but we had to do what was right for the industry and what was right for E3. We appreciate and understand that interested companies will not have ready-to-run demos and that the challenges of resourcing Being at E3 this summer made it an insurmountable hurdle. For those who committed to E3 2023, we regret that we couldn’t deliver the exposure you deserve and that you’ve come to expect from the event experiences at ReedPop.”
It looks like the writing of the E3 2023 cancellation was on the wall. Sony, Xbox, and Nintendo have all been reported to be skipping E3, though all three have had a tenuous relationship with the show over recent years and have held their own events. And after previously committing to being at E3 2023 if it was going to happen, Ubisoft recently pulled out as well. IGN also stated that Sega and Tencent will also not be appearing. This report contains sources that have claimed that the suspicion of the offer is already materializing, and also made it clear that other publishers were planning to pull out, but had not made official announcements.
Xbox, Devolver Digital, and Ubisoft have announced summer deals, and Sony and Nintendo (and possibly others) will likely follow suit. The Summer Games Festival is still going on this year and will start on June 8 as well. Producer Jeff Kelly He even tweeted about the reportstating that E3 meant a lot to him, but he saw that the show wasn’t adapting in the right ways, which is why he led Summer Game Fest in 2020.